Online Sign up

You can now signup online!

Become a Member

Become a Member Online!

Monthly Memberships

Skip the line! See our pricing and signup online for any of our memberships with ease. Once you've successfully signed up online, just stop in the facility to pick up your access key. If you can't make it in during staffed hours, we can have an access key made for you and remotely unlock the facility during a time that fits your schedule.


Come take a tour of our beautiful facility or watch the video below! 1500 Madison Ave, New Richmond, WI 54017.

Most major insurance companies accepted! Go to to see if you’re eligible.

Take A Look

Graston Technique Now Offered!

Muscle pains and aches that just won’t go away? Stretching only helps while you do it? A constant, annoying, aggravating pain and discomfort that is around all day long? Treat yourself to relief!

Welcome to Graston Technique Provided by Dr. Kyle Cress

Graston is a technique focused on myofascial release. An instrument assisted soft-tissue mobilization that is beneficial in breaking up scar tissue adhesions, myofascial restrictions and detecting areas of chronic inflammation. One or more of the six stainless steel instruments may be used in a treatment session depending on condition, location, severity. The instruments help initiate a breakdown of the damaged tissue and allow a natural inflammatory reaction to occur promoting increased blood flow, oxygen, nutrients, range of motion, and function, while decreasing pain. This reaction may leave the patient with bruising, however, this is not a red flag or reason to stop treatment. The deeper and longer the problem has been there, the more likely there will be bruising. I pride myself on being diligent in this work and understanding each body in front of me is different in how it reacts and heals.

FIT3D Body Scanning Packages

Visualize your results with our new FIT3D Scanner! This scanner gives users vital information such as body composition, posture, weight/balance, full body measurements (neck, biceps, forearms, chest, etc.) 

  • 24/7 Secured Access

    The access key that you are given will allow you in the facility 24/7 but it will do much more. Use your access key to purchase smoothies, shakes, apparel (linked to member billing), 365 days a year.

  • Precor Equipment

    State of the art brand-new Pre-Cor equipment that will never disappoint.

  • Plateloaded Equipment

    5,500 SQFT of Precor commercial plateloaded, free weights, selectorized & cardio machines.

  • Studio Classes

    Offering a variety of studio classes overlooking our beautiful landscape.

Group X Classes

Members & Non-members can book their spots into Group X classes 1 week prior to the class date. Check out our growing schedule!

Why are we different?

We were founded and are managed by fitness experts, who uniquely understand the many challenges that gym goers face in New Richmond, WI.

  • 24/7 Access & No Fees!

    The Press Room Facility is accessible 24 hours a day, 365 days a year. No startup or processing fees to join.

  • Artificial Turf

    Sprints, tire flipping & much more.

  • Smoothie Bar

    BlendSmart Smoothies will satisfy your tastebuds before and after a long workout. Just swipe your key and add it to your account!

  • Innovative

    We have the most technologically advanced facility in the surrounding area with one key to everything.

Track your cardio & Workouts!

Download the app "Preva" from the App Store.

  • Preva App

    Download the "Preva" App and create an account to track all of your cardio progress on any of our cardio machines.

  • Netflix, Hulu, ESPN & more.

    Save time logging into our cardio machines by creating an account with Preva and using your phone to log in.

Mobile Membership App

Members can keep track of their membership and book classes directly through our GymMaster Member app. (Members must have a current account with us.) 


The Press Room is a State of the Art facility with all the equipment you would ever need! Very friendly staff - Highly recommend!

Gorgeous building, top-of-the-line equipment, and down-to-earth, friendly owners. What's not to like about the best gym in New Richmond and the surrounding area?

You can tell a lot of thought and care went into the design of this space - lots of great natural light makes for a pleasant place to work out! Can’t wait to check out their yoga flow class.

If you're in search of a gym this is the spot! New equipment and an excellent staff! Just what the area needed!

Just what this area needed! This place gets me excited about working out, and I can’t wait to start the classes. It’s clean, fun, new, and the equipment is like nothing I have ever seen before!! The smoothies are delicious and healthy as well!